I don’t know Peter Kim personally but I’m very sad he decided to cancel his EarthLink account. He was a customer for over twelve years, starting with Mindspring before it merged into EarthLink.

The reason he gave though is haunting me. Here’s two little snippets:

The main reason I finally closed it? Because after 12 years of being a monthly recurring payment for the company, I felt zero affinity for the Earthlink brand. Their communication to me was never more than a monthly email invoice and as a customer, I didn’t feel Comcastic or that I got more or that anything was really being delivered. Present value aside, I’ve spent over $3,000 in payments for dial-up. Maybe Earthlink didn’t want to bring this to my attention, as if the reason I was still subscribed was because I had forgotten about it.

and

So farewell, Earthlink/Mindspring. Your biggest fault was a bland brand that used to be something special.

I wish I had something to argue with him about but I don’t and to me, that’s really tough.

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